All posts tagged: multilingual marketing

Localization — the Secret Advantage of Global Business

Looking to expand your business into new markets but don`t know how? There’s no doubt you need the Internet and the opportunities it presents. If you want to attract more website visitors, you need to translate and adapt your content into different languages. This will be your advantage to pull ahead of your competitors in business. Multilingual websites are essential for business communications.

The investment in languages contributes to the growth and competitiveness of your company. Today, global brands reach more customers by creating multilingual websites. This makes sense because the more languages you offer, the more people can contact you. A multilingual website attracts not only new visitors but also new customers. Here you will find the top languages used on the Internet.

In order for a brand to be competitive and to continue developing in the 21st century, it needs professionally translated web content. We’re sure you can translate yours with Google Translate but will your customers be able to understand your message? The professionals from Mitra Translations will do that for you!

mitraLocalization — the Secret Advantage of Global Business
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Why multilingual email marketing is both important and necessary

„The email is dead! Long live social media!“ Or at least that’s what they want us to believe.

Even if it’s true that the use of email for social communication has dwindled in recent years, the same can’t be said for email marketing. Many brands have invested considerable amounts into their social presence in order to promote their brand’s image, but research on e-commerce shows that 4.24% of visitors make a purchase encouraged by email marketing, in comparison to 2.49% of visitors who make purchases encouraged by search engines, and 59% by social media. Not only that, but the average cost for a visitor’s order made through email is three times higher than an order from a visitor from social media. This proves that the email is still the king of the digital market around the world.

 

mitraWhy multilingual email marketing is both important and necessary
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