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Can’t I just Use Google Translate?

If you’re a professional translator or work in the translation industry, we bet you’re tired of hearing this question over and over again. If you don’t travel abroad, don’t live or work in a big city, or don’t do international business, maybe all you need to translate is a word or two here and there, probably just out of curiosity. But if you’ve ever tried to use Google Translate to try communicate with someone in another language, you probably realized pretty quickly that Google Translate just isn’t worth it.

mitraCan’t I just Use Google Translate?
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Christmas around the world (Part 1)

Christmas is celebrated all over the world every year. And even though there are some common traits in the way people celebrate, the holiday carries the charm of every separate culture and reflects the local traditions and worldview. Read on to find out how people celebrate in different countries.

mitraChristmas around the world (Part 1)
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15 Reasons to Learn at Least One More Language

Mastering a second or third language may seem frustratingly hard. It’s not easy to memorise hundreds of words and to suffer through the humiliating conversations that may make you feel like an idiot because you can’t make a simple sentence.

Here are some of the most important reasons for you not to give up on learning foreign languages:

mitra15 Reasons to Learn at Least One More Language
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Black Friday and Translations – What Do They Have in Common?

Black Friday is an American holiday celebrated on the day after Thanksgiving. Though recently, it has travelled all the way across the Atlantic over to Britain, where it has now become an annual phenomenon. And it doesn’t stop there – it’s spreading to other countries as well!

mitraBlack Friday and Translations – What Do They Have in Common?
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Why Poor Translation of Hotel Documents Might Be a Step Back for Your Business

Globalization and further achievements in the field of transportation have lead to something new for all service providers – millions of traveling foreigners as potential clients. The hotel industry is one of the most competitive markets, where the battle for clients is always in full swing. Nowadays, hotels have to be really competitive for their foreign clients and the easiest way to do so is to simply offer them the best.

mitraWhy Poor Translation of Hotel Documents Might Be a Step Back for Your Business
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Why multilingual email marketing is both important and necessary

„The email is dead! Long live social media!“ Or at least that’s what they want us to believe.

Even if it’s true that the use of email for social communication has dwindled in recent years, the same can’t be said for email marketing. Many brands have invested considerable amounts into their social presence in order to promote their brand’s image, but research on e-commerce shows that 4.24% of visitors make a purchase encouraged by email marketing, in comparison to 2.49% of visitors who make purchases encouraged by search engines, and 59% by social media. Not only that, but the average cost for a visitor’s order made through email is three times higher than an order from a visitor from social media. This proves that the email is still the king of the digital market around the world.

 

mitraWhy multilingual email marketing is both important and necessary
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Biggest Misconceptions of Amateur Translators

For someone who knows more than one language, the idea of becoming a translator sounds perfect.You might think you’re a translator only because you know a language It only takes a couple of minutes and I’ll get paid by the word!” Sounds easy, right? Well, in reality, if it is too good to be true, it probably is.

There are a lot of misconceptions about what it takes to be an adequate translator.

mitraBiggest Misconceptions of Amateur Translators
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Differences between proofreading and linguistic review

Both combine to produce the perfect text

Proofreading and linguistic reviewing are the final dashes in the whole translation process, before the final text is sent to the client.

Sure, they are necessary only when the client has explicitly asked for them, because they are important cogs in the whole translation budgeting process.

If the text includes information from a specific technical field or a literary work, it’s necessary for it to go through both processes. In general, they are expected to be accomplished for the simple reason that it isn’t clear if the translator has had previous experience in the text’s technical field or not, and how he has used certain important terms and interpretations.

In fact, proofreading and linguistic review have a lot in common, but at the same time are completely different, making it necessary to use both of them for a successful translation.

Let us examine what the two processes that assist in making the translated text more precise in fact are, and discover the differences between them.

Proofreading

The usual professional approach: the translation has to be proofread by a person, who hasn’t worked on it.

During the process, the content is accentuated from a lexical standpoint. Grammatical and spelling errors are removed as well.

At best, a proofread is made by a professional translator who is a native speaker. It is no accident that proofreading a text is accepted as the final еditting step before the finalization of the translation.

Proofreading a text is an important step in translation, according to professional standards, translation associations and certifying organizations.

It is good to know what the better the translator is, the less the editor’s work will be.

Our professional advice is: Never underestimate proofreading! Never leave a text without a final check, no matter if it’s tied to a specific industry or not.

 

Linguistic Review

The linguistic review can be perceived as a subprocess of text revision, but in the field of professional translation, it is accepted as a separate one – including evaluation from a professional linguist.

The linguist focuses on the separate words in the text, their meaning and their contextual use – in other words: syntax.

A review includes a check and evaluation of the used words, in accordance with the context and its specifics.

The review is treated as a final revision of the text’s integrity in comparison to the original and the provided guidelines. It includes copy editing, reevaluation and change of the whole text structure, if necessary.

The process of text editing and linguistic evaluation require more time, because they comprise not only of a spell-, a stylistic and a grammar check, but also a thorough check of both the source and target texts.

On the other hand, the two processes contribute to a more precise translation, which means that they cost extra in most translation agencies.

It doesn’t matter if you’re going to examine the proofreading and linguistic review separately or as a single process. They still remain important steps towards the preparation of the perfect translation.

 

According to the quality control requirements included as a standard in Mitra Translations, each translation is proofread before delivery.

With more specific texts and after additional agreements with our clients, the translations go though a linguistic review and evaluation.

 

mitraDifferences between proofreading and linguistic review
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